Posted by Bengaluru: MathCo, a global enterprise AI and analytics company, has announced the appointment of Vijay Raj as a member of the company’s new Advisory Board.
As MathCo enters its second decade, the new MathCo Advisory Board aims to bring together accomplished industry leaders to provide an external perspective and executive guidance on the company’s strategy, growth, and innovation.
With three decades of experience in the insights industry, including 26 years at Unilever, Vijay Raj has helped organisations navigate evolving consumer behaviours and shifting market dynamics and strategise business priorities.
The MathCo Advisory Board will provide external industry perspectives and strategic counsel on market opportunities, evolving customer priorities, and long-term business strategy.
As a board member, Raj will work closely with the MathCo leadership team to sharpen strategic priorities, shape MathCo’s capabilities, solutions, and offerings, and strengthen executive engagements across industries.
His experience will be particularly valuable as MathCo expands its presence in the CPG sector, helping the company to deepen its understanding of CPG organisations and identify new opportunities for growth.
“The next decade of enterprise AI will be defined by how effectively organisations bring together technology, deep industry expertise, and business judgement. Vijay brings a rare combination of consumer understanding & strategic thinking built over three decades,” said Aditya Kumbakonam, Co-Founder and COO, MathCo.
“His perspective will help us sharpen our priorities, build the capabilities our clients need, and identify new opportunities to create value for them. We are delighted to welcome him as a member of the MathCo Advisory Board,” added Kumbakonam.
“Having spent 30 years in the industry, I see it as a privilege to guide organisations like MathCo that have the potential to shape this evolution and unlock greater value from data and AI. I look forward to working with the team and contributing to the company’s continued growth and innovation journey,” said Vijay Raj.
As organisations increasingly look to translate AI and analytics investments into measurable business value, the formation of the MathCo Advisory Board reflects the company’s commitment to grounding its strategy in industry perspective and building the capabilities its clients need for AI-led transformation.