New launches, discounts across channels, and aggressive marketing by brands have contributed to the wearables market growth.
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boAt Iris – the AMOLED display smartwatch from boAt
Indian consumer tech brand boAt has unveiled its new smartwatch boAt Iris
Continue readingTWS market in India up 156% YoY in Q1 2021, boAT leads
After experiencing high growth throughout the year, the true wireless (TWS) segment is now moving towards stable growth.
Continue readingHow tech giants to startups power India’s COVID-19 fight
The software companies and tech startups are doing their every bit to help India overcome the worsening pandemic crisis.
Continue readingIndian brand boAt raises $100 million from Warburg Pincus
Indian brand boAt (Imagine Marketing Private Limited) has raised around $100 million from an affiliate of Warburg Pincus, a global private equity fund.
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