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Check Point Software unveils its new Partner Programme

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Check Point Software’s new partner programme streamlines the tiering structure, with transparent pricing, cumulative discounts, and elevated deal registration incentives for valued partners

New Delhi: Check Point Software today announced the launch of its new Partner Programme to strengthen partner capabilities and fuel growth. The company said that its enhanced Partner Programme is strategically aligned with Check Point’s comprehensive platform, focusing on its end-to-end AI-powered, cloud-delivered security.

According to Canalys, cybersecurity spending hit $19 billion recently, reflecting the increasing need for collaborative security solutions.

Organisations worldwide are increasingly turning to the channel for guidance not only on their cyber security solutions but also for regulations and building cyber resilience. Channel partners are well positioned to effectively communicate the value of cyber security solutions while addressing specific needs and concerns regarding existing and future threats.

With a partner-dedicated business model, Check Point’s new Partner Programme 2024 has strengthened its commitment to partners while maximizing opportunities for joint growth. It is tailored to enhance partner performance and satisfaction. It focuses on boosting deal closure rates, which drives business growth, and streamlines quoting processes for quicker customer response.

The programme strengthens partnership engagement and encourages partners to develop specialised expertise, adding more value-based services. It also provides easier access to essential tools and resources, improving operational efficiency for partners.

“For over 30 years, Check Point has blazed the path for innovation in cybersecurity. In light of the current climate and increasing rate of cyber threats, we are launching a new, partner program to help our partners accelerate their efforts in providing the best cyber security,” said Francisco Criado, VP of Global Partner Ecosystem Organisation – Check Point Software.

“We are excited to continue this journey with our partners, providing them with the best tools, resources, and support they need to thrive in our dynamic industry,” added Criado.

It enables partners to effectively cross-sell and up-sell advanced security solutions from the company’s comprehensive portfolio, covering a broad spectrum of attack surfaces, and addressing needs in SASE, email security, cloud environments, SD-WAN, and mobile security. The programme’s upgrades are geared toward leveraging these cutting-edge technologies, ensuring partners are equipped to meet diverse cybersecurity challenges.

It features a range of enhancements including:

Simplification and tier progression: a new, consolidated tiering model to help increase participation across all levels. Partners are now given an Advanced, Professional, Premier and Elite status depending on the size of the business opportunity.

New pricing Model: Customer-focused pricing framework that is not only predictable and market-aligned, but also features the most significant discount structure ever offered by Check Point. Deal registrations have been increased by 100%, with a new incumbent partner program that delivers deal protection on renewals

Free Certification: Free certifications to meet partner-level compliance. Introducing customised tracks based on how the partner goes to market

Specialisation: Additional training and certification to unlock additional benefits associated with specialisation that can lead to an additional 20% discount

App relaunch: New and improved app, which has increased usage fivefold. New use cases provide access to training and enablement, subject matter experts and instantaneous deal registrations