Jay Ganesan joins Amagi as SVP – Sales, APAC

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Bangalore: Media technology company Amagi has appointed Jay Ganesan as SVP (Senior Vice President) – Sales, APAC region.

Ganesan as SVP – Sales will be responsible for further solidifying Amagi’s global position in the streaming and broadcast space. Particularly in the rapidly growing Free Ad-Supported Streaming TV (FAST) market.

He has over 15 years of experience in the media technology industry and had been in leadership positions, driving revenue growth, partnerships and customer success for global enterprises. Ganesan joins Amagi from MediaKind, where he was SVP and regional head for APAC.

“The TV viewership trends in APAC are at an interesting juncture. There is a growing demand for English-language and other international content in Asia and vernacular content from Asia across the globe,” said Jay Ganesan.

“Amagi, with its deep collaborations with FAST platforms and content owners worldwide, is well-positioned to take advantage of the momentum. In addition, the increasing investment and deployment of cloud across APAC provide a unique opportunity for Amagi in cloudifying broadcast workflows,” added Ganesan.

Amagi’s annual revenue in the last fiscal increased by 136%. The company added 250+ linear channels, primarily in the FAST segment taking the overall tally of channels on its cloud platform to over 500.

Customer acquisition grew by 40% and the workforce increased by 60% to support the customer growth. Amagi has partnerships with 50+ FAST platforms, making it the largest distribution network for FAST channels in the industry.

“With his industry experience and immense local knowledge, Jay is an ideal candidate to steer our exploding business growth in the region. We are confident that under his leadership, we will be able to serve our customers and partners better and contribute to their success,” said Srinivasan KA, Co-Founder, Amagi.

Today, Amagi manages 500+ channel brands, with deliveries in more than 40 countries. The company supports more than 250 streaming TV channels across sports, news, entertainment, kids, lifestyle, music and other genres.

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