What makes MoEngage – South East Asia’s fastest growing marketing automation cloud startup

Using AI to help Fortune 500 brands deliver customer engagement, MoEngage Inc. – A California based marketing automation cloud startup is the hottest marketing platform today with 65% of revenue coming from outside India.

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Companies must be clearer on consumer data usage to prevent further privacy scandals

Bangalore: With new data privacy controversies continuing to emerge on a frequent basis, putting the issue front and center for US and European lawmakers, companies must do more to reassure consumers with clearer explanations about how their data is used, according to GlobalData. Earlier this year, it came to light that Cambridge Analytica used Facebook data without permission to target US and European voters in elections. This resulted in Facebook being fined by the UK regulator. Furthermore, a recent investigation from Dutch news site De Correspondent and Bellingcat has found…

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