EY and Microsoft launch blockchain solution for Media & Entertainment industry

Bangalore: With an aim to streamline the costly and time-consuming processes in entertainment rights and royalties, today, EY and Microsoft launched a blockchain network for content rights and royalties management. When fully operational, this EY and Microsoft blockchain network will encompass thousands of business partners and process millions of transactions per day, making it one of the world’s largest enterprise blockchain ecosystems. Microsoft and its game publisher partners will be the first ones to deploy the solution within gaming. Ubisoft, one of the world’s leading game publishers and a Microsoft…

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