Kaspersky iHub new program for startups, companies

Kaspersky

Mumbai: Kaspersky iHub (Innovation Hub) has announced the fifth Open Innovation Program for tech startups and mature companies. The program is for tech startups and mature companies developing consumer projects in the areas of fintech, gaming and future household.

The program participants can get an expert evaluation of their business ideas, access to Kaspersky clients and sales channels, and create a long-term partnership with the global cybersecurity and digital privacy company.

The company said it will accept the entry applications for the program throughout 2021 and all details of the program are available here.

Kaspersky said it is committed to building a better, safer world and believes that collaboration and support are the best ways to achieve these goals.

The company fosters cooperation with promising tech projects by organizing open programs in search of new joint business activities within iHub and its Open Innovation Program.

The latest program calls for tech project submissions around B2C solutions. Kaspersky’s objective is combining best-in-class cybersecurity protection at its core while delivering new consumer solutions through an unparalleled user experience.

“Amid the ongoing digitalization of our everyday lives, more and more people choose the comfort of technology for managing finances, entertainment and household routines. Through this new cost and equity-free program, Kaspersky aims to partner with creators of rapidly expanding consumer technologies, so that the possibilities they bring, become opportunities for every one of us,” said Andrey Nikonov, Head – Startup Engagement, Kaspersky.

Within the initiative, applicants will get a chance to evaluate their projects, launch a mutual proof of concept (PoC) procedures, test demand for their products and services on actual Kaspersky clients, organize demo days for potential investors, and even develop their business together with Kaspersky,” added Nikonov.

iHub a vital element of Kaspersky’s growth strategy. The company established iHub to attract innovations to support its core business and extend its product portfolio. It also helps independent projects to reach specific audiences, as well as access Kaspersky partner networks to increase awareness and scale-up.

Launched in 2019, within the iHub’s Open Innovation Program held four rounds of startup programs. Overall, Kaspersky iHub activities attracted more than 1500 applicants globally. 57 projects among the 1500 applications made it to the demo day, out of which 18 were selected for the final PoC process.

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