Posted by New Delhi: We Founder Circle, an early-stage startup investor has invested undisclosed seed funds in content community app Commaful.
The US-based startup is a part of the new wave of creator economy and content creation + consumption platforms in the same space as Episodes, Wattpad, and Substack.
With this funding, the content startup plans to build, maintain and scale up its technology infrastructure that creates a better experience for the community. It will also focus on activities related to scaling operations, building the brand and creating a community with creative campaigns.
NK Securities along with angel investors Hitesh Dhawan (Founder – Neuronimbus), Gaurav Juneja (CEO- Ruchi Twisters) and Siddharth Shah (MD – Rajesh Motors) also participated in this undisclosed seed funding round.
Sydney Liu and Ryan Choi founded content community startup Commaful after they met at the University of Southern California. Liu took a leave of absence and Choi turned down a PhD program offer to pursue Commaful.
By creating a new storytelling format for people to tell engaging and interactive stories, the startup expanded to the $30 billion book publishing market, $136 billion film industry, and growing $10 billion creator economy.
“Being a community first approach investment platform, We Founder Circle is glad to be supporting the start-up and can see its growth trajectory already,” said Neeraj Tyagi, Co-Founder and CEO, We Founder Circle.
According to Commaful Co-Founder Sydney Liu, storytelling is a deeply human experience as old as humankind.
“Commaful today already has a global audience. We are amazed by the incredible stories that have been shared by Indian creators. We are excited to bring on value-add investors from around the world to help support our mission,” added Liu.
“Global platforms like Commaful have great potential as it aggregates content of every format and hence have great appeal for young creative audience,” said We Founder Circle Co-Founder Bhawna Bhatnaga.
“Moving forward We Founder Circle is committed to invest in content focused startups,” added Bhatnaga, who comes from global tech and content startups like ByteDance.