Posted by Mumbai: Netcore Cloud aims for a 30-40% revenue increase from foreign markets by 2025. The company aims to increase its revenues from international markets across North America, South America and Europe through partnerships and acquisitions over the next two years.
The growing need for technology companies coupled with relaxed regulations and talent pool has presented a favourable environment for Indian technology companies to penetrate international markets seamlessly, according to Abithab Bhaskar, International CEO – Netcore Cloud.
“As a result, Netcore Cloud now sees a huge potential in the global markets and aims to double growth through organic and inorganic partnerships and acquisitions in the next two years,” says Bhaskar on Netcore’s global expansion plans.
Netcore Cloud aims for a 30-40% increase in offshore revenues by 2025 through strategic partnerships and acquisitions. Banking on organic and inorganic growth driven by those engagements it is eyeing to double ARR (annual recurring revenue) to $150 million by 2024.
In doing so, it will also be expanding to other regions including ANZ, the Middle East and the African continent. And increase its overall employee strength to more than 1,600 this year as part of the company’s international growth plans.
“In the coming years, international expansion will be a major growth driver for Netcore Cloud. We presently have a strong leadership position in India. We want to replicate this feat in America, Europe, Africa, Australia and New Zealand and the Middle East as well,” says Kalpit Jain, Group CEO, Netcore Cloud.
“Email marketing has been making a lot of noise in global markets. Netcore Cloud’s email business saw exponential growth of 50% post the pandemic lockdown, with ~70% or $12.5 billion coming from emerging markets alone,” adds Jain.
“Our dominance in the AI-powered customer engagement and personalization space over the last two decades uniquely positions us to capture a larger market share,” he points out.
“By 2022, we will have a strong global team of 1,600+ fueling the company’s dynamic growth and maintaining our global market leadership in SaaS solutions,” comments Jain on the company’s global expansion.
Netcore Cloud recently ventured into other regions including America, Africa, Australia and New Zealand, and the Middle East. It has appointed Chantal Capablanca as the Country Head for Australia and New Zealand.
Since entering Europe last year, the company has successfully established regional offices in Berlin and Madrid. Today the company operates two successful offices in New York and Ottawa.
Netcore Cloud will launch microsites in German, Spanish, and Portuguese to strengthen its euro-expansion ambitions and to cater to a diverse user base.
It has also announced its plan to foray into Bangladesh with Brac Bank and Standard Chartered Bank. It will be targeting other sectors including telcos, e-com, financial and food technologies, airlines and travel and retail in the days to come.
The martech and CPaaS company believes that the pandemic and subsequent lockdown have given rise to an entrepreneurial economy with a startup-friendly environment. To help startups optimize the benefits of Netcore Cloud’s technology stack, the company will be extending credits of $10,000 for startups in these countries.
Led by Rajesh Jain, the internet pioneer of the 90s, Netcore Cloud has made a huge footprint in India as well as South-East Asia. Today over 75% of India’s and 50% of Asia’s email traffic are processed through its platform.
While it is dominant in email marketing, the company today has also made huge inroads in customer engagement, marketing automation, personalisation and product experience to email API and journey orchestration backed by AI-enabled full-stack for contextual and personalised digital experiences.
It claims that 3 of 4 enterprises in India and 8 out of 10 unicorns use at least one of Netcore Cloud’s products. In BFSI, over 80% of brands in India rely on Netcore Cloud’s solutions. It serves 5000+ customers including the likes of BYJU’S, Zimave, Crocs, Airtel, Flipkart, Myntra and ICICI Bank to name a few with a workforce of 800 plus globally.