Avalara appoints Alex Baulf as Senior Director


Mumbai: Tax compliance automation software company Avalara announced the appointment of Alex Baulf as Senior Director for Global Indirect Tax.

As Senior Director, Baulf will lead engagement with policy leaders to develop a tax and compliance environment to streamline and push commerce for the overall growth of the economy. He will be responsible to drive Avalara’s continued growth in the region and will join the company on November 1, 2021.
Prior, Baulf had worked with Grant Thornton UK LLP, where he spent more than 12 years across a number of senior roles. Most recently, he served as International Indirect Tax Director and led the Global VAT/GST advisory team and Indirect Tax Automation service offerings in the UK and EMEA.

He has extensive experience in UK and EU VAT and international indirect tax consultancy, specialising in VAT systems, processes and data, and implementation, impact assessment and change management.

“Avalara has a clear vision to power global commerce by helping businesses overcome this complexity, freeing them to grow and realise their potential – and it has the SaaS technology to make that a reality,” commented Alex Baulf.

“I’m excited to help Avalara expand its presence across the region and to help customers transform their businesses through cloud-based tax compliance,” added Baulf.

“We couldn’t be happier to have Alex join our team at what is a critical point for businesses as they balance the opportunity created by the commerce boom with an increasingly complex regulatory environment,” said Salim Ali, SVP – International – Avalara.

“Alex has a wealth of experience in advising leaders on tax policy. His expertise will be vital in supporting businesses as they navigate uncertainty about customs clearance, taxes and import restrictions. We are delighted to have him join the team at this exciting time for our business,” added Ali.

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