Hyderabad: Tech Mahindra launched its Metaverse practice TechMVerse on Monday. The new practice TechMVerse will deliver interactive and immersive experiences to its customers in the Metaverse. The company said it will train a 1000 engineers workforce to solve complex business challenges for its customers.
For the new practice, Tech Mahindra will leverage its global network and infrastructure and technological capabilities. That includes artificial intelligence (AI), blockchain, 5G, augmented reality (AR), virtual reality (VR), and quantum computing to build B2B use cases across sectors.
Initially, Tech Mahindra will leverage the opportunities presented by the Metaverse through various use cases including DealerVerse – metaverse-based car dealership, Middlemist – NFT marketplace, Meta Bank – a virtual bank, and gaming centre.
The new TechMVerse practice will offer immersive digital and professional experience services around design, content and low code plug and play non-fungible tokens (NFT) and blockchain platforms. Also, it will be aligning the metaverse strategy with Tech Mahindra’s digital and Environmental, Social, and Governance (ESG) goals.
Further, Tech Mahindra has also collaborated with Mahindra & Mahindra Ltd. to offer exclusive digital collectibles, starting with a series based on one of the most iconic brands from the latter’s stable. Through Tech Mahindra’s NFT Marketplace platform these collectibles will be listed, minted and offered for sale.
“Metaverse has the power to disrupt our reality, as well as the future, for good. At Tech Mahindra, we have always been at the forefront of 5G and our entry into the Metaverse is yet another milestone in our journey of catalyzing future readiness and disrupting and transforming customer experiences,” said CP Gurnani, MD and CEO, Tech Mahindra.
“The fundamental layers of metaverse are very well integrated within Tech Mahindra and its competencies. From infrastructure to experience, from spatial computing to now commerce, TechMahindra’s platform, the TechMverse would enable a seamless integration between our known expertise in 5G with our skills in AI, AR/VR and blockchain,” added Gurnani,
“We would be training workforce of 1000 engineers to ensure they are ready to solve complex business challenges and imagine new worlds for our customers and society,” informed Gurnani.
With the new practice, Tech Mahindra is geared up to tap the Metaverse opportunity, estimated to be around $800 billion in revenue in 2024.
“With our foray into the Metaverse, Tech Mahindra is geared to enable limitless opportunities in the virtual world by building scalable services through foundational capabilities and device engineering expertise,” said Manish Vyas, President, Communications, Media & Entertainment and CEO – Network Services.