Brightcove launches Cloud Playout feature

Brightcove Cloud Playout

Mumbai: Brightcove has launched Cloud Playout – a new enhancing feature of its Brightcove’s end-to-end video platform. Cloud Playout’s launch strengthens Brightcove’s offerings allowing customers to consolidate all video needs on a single platform. And results in saving time and money for the customers.

Brightcove Cloud Playout is a brand-new feature of Brightcove Video Cloud. It enables content owners and organisations to quickly and seamlessly program a scheduled playout of both on-demand video assets and live footage or events into a single stream.

This provides a broadcast-grade “live TV” experience that leverages pre-recorded content to increase audience engagement and create new revenue opportunities. Customers also benefit from a highly streamlined workflow, as every possible video need is met within Brightcove’s singular all-inclusive platform.

Early adopters of this capability include long-time Brightcove client AMC, as well as global entertainment destination BookMyShow, and more. In March 2021, SXSW Online will be the first Brightcove customer to utilize Cloud Playout for its conference and festivals.

“With Brightcove’s Cloud Playout, we were able to quickly pull together our content lineup and save time on our video workflows. As well as reach our global fan base by easily looping the event for every time zone globally,” said Mike Zagari, EP – ShudderFest.

“With Brightcove’s newest feature, Cloud Playout, we have been able to be a lot more flexible with our programming. We finally have an end-to-end platform for our growing video needs,” said Parikshit Dar, Co-Founder and Director, BookMyShow.

“Cloud Playout demonstrates our commitment to providing our customers with the best technology and tools to help them succeed with video,” said Namita Dhallan, CPO – Brightcove.

“Cloud Playout is the next innovation in our platform. By enabling customers to streamline the management and content playout within a single solution. We’re saving them the additional costs and security risks of utilizing third-party apps. And still providing the scalability to reach audiences around the globe, on their schedule,” added Dhallan.

With over 50 industry-defining patents, Brightcove lives and breathes video. The company provides its game-changing video capabilities to over 3,300 customers globally.

Showtime Networks and Vox Media, Chick-Fil-A and Dunkin Brands, Academy of Motion Picture Arts and Sciences, MasterClass, USGA and more are on Brightcove’s customers’ list.

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