K-beauty e-commerce startup Flawless Coat Boutique eyes India

K-beauty e-commerce startup Flawless Coat Boutique

New Delhi: K- beauty e-commerce startup Flawless Coat Boutique is all set to revolutionize the Indian beauty market. This K-beauty e-commerce startup is introducing world-famous Korean beauty (K-beauty) products online in the Indian market.

K-Beauty is an umbrella term for skin-care products from South Korea. K-beauty has gained popularity worldwide in recent times and focuses on health, hydration and an emphasis for brightening effects.

This K-beauty e-commerce startup is registered in Mumbai as LLP in early 2020 and headed to complete its first anniversary. Started as a single person, Flawless Coat Boutique is now having 5 employee – all women.

Founder Dr Aditi Sinha Nigam thinks that women employment is women empowerment. She aims to make her venture all-women company and plans to give employment to 5000 women by 2025.

She’s currently looking for investors to scale up the expansion and increasing headcounts.

Started from her own seed fund, Dr Aditi wants to make Flawless Coat Boutique a global e-commerce platform. Focussing on India market expansion, she also has plans to enter all the Asian countries in a phased manner.

“K-beauty has great demands in India, and we want to be the pioneer of this fad where people can buy all kinds of products in just a click.”

“We are witnessing a great response in the first year of our operation,” said Dr Aditi founder of Flawless Coat Boutique.

An ophthalmologist by profession, Dr Aditi’s fascination towards K beauty products begun when she was a medical student. She started building up a plan to start a venture in K-Beauty products segment.

After doing her schooling from Bombay Scottish in Mumbai, she pursued medical studies from D Y Patil University, University of Michigan and London School of Hygiene and Tropical Medicine.

After becoming trained in Ophthalmic surgery, she started practising in New Delhi, India. She turned into an entrepreneur during the time of her pregnancy.

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